CEMEX Philippines and Habitat for Humanity launch "Ka-partner sa Pangarap"

Improving one‘s living condition is a dream that is universal. This belief has been the guiding principle behind the conception of "Ka- Partner Sa Pangarap", the program sealed by the partnership between CEMEX Philippines Group of Companies and Habitat for Humanity Philippines through a Memorandum of Agreement signed last March 30, 2006. These two groups believe in the importance of people empowerment and it is this shared belief that has become the cornerstone for the partnership that has given birth to "Ka- Partner Sa Pangarap"- our very own version of CEMEX Mexico's Patrimonio Hoy.

Habitat for Humanity has a similar program, called Adopt a Community, which helps urban-poor families who have acquired legal rights over the land they have settled on to rebuild or renovate their homes. Through Save and Build, Habitat "homepartners" are also organized into savings groups but need only to initially save just one-third of renovation costs. Habitat then lends the rest of the remaining amount needed to renovate the house at no profit and no interest.

We are optimistic that "Ka- Partner Sa Pangarap" will be instrumental in making better homes for the Filipino family. Trade partners for the maiden run, Tensile Builders and Pallanan, are fully supportive of the venture. Like the tagline of the program states- Paninirahang Marangal Para sa Pamilyang Pilipino**, we are confident that with this honorable vision, we can prove that there are socially responsible endeavors wherein business and social development can go hand-in-hand.

In the Photo (l-r seated): CEMEX Philippines President and CEO Jaime Ruiz de Haro; Habitat for Humanity Trustee Jaime Zobel de Ayala; CEMEX Philippines Executive Director Atty. Perry Pe; Habitat for Humanity Chairman Francis Ferrer.

(l-r standing): CEMEX Phils. Marketing Director Roland Vera Cruz; CEMEX Phils. VP Commercial Nicky Fucoy; Habitat for Humanity Chairperson for Resource Development Programs Margie Moran-Florendo; Habitat for Humanity President and CEO Albert Juao.